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September 8, 2026

Pinterest offers advice on creating effective shopping promotions

Pinterest shared a new overview of how to best use its shopping promotions , with a four-step guide that provides a basic framework, in alignment with audience trends and interests.

Pinterest shared a new overview of how to best use its shopping promotions, with a four-step guide that provides a basic framework, in alignment with audience trends and interests.

Which could be a valuable consideration. Pinterest is now up to 640 million monthly active users, with most people coming to the app for shopping and product discovery.

As such, aligning with the right approach could help marketers ensure broader exposure in the app. That in turn could be increasingly valuable as brands head into the end-of-year shopping push.

Pinterest said that marketers should follow these steps:

These are some simple, practical steps that brands can take to ensure they have a solid foundation for their Pin marketing efforts.

Pinterest also offers a range of informational courses and guides to assist.

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Filed Under: Pinterest

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